Headless E-commerce Migration
Impact: LCP from 4.1s to 1.3s, +22% conversion rate, +14% AOV.
The Challenge
A monolithic Shopify theme was hitting performance and customisation walls during sales.
Our Solution
Next.js storefront on a headless Shopify backend, edge-cached, with AI product recommendations and search.
Why this project mattered
Lifestyle brand · 4 markets needed a dependable platform that could scale with fast-changing business needs while reducing manual effort and operational risk. This case study explains how Lexisora delivered a practical, maintainable system that matched the client’s real-world processes instead of forcing them to adapt to one-size-fits-all software.
The team used a clear structure for requirements, design, and delivery so the solution could evolve without introducing technical debt. By aligning the architecture to the domain, we reduced deployment risk and made future updates easier for the client’s operations team.
This story is not just about technology; it is about creating measurable business value. The impact was felt in faster decision-making, stronger user adoption, and a more reliable system that supports the client’s growth goals with confidence.
Project Details
- Client Profile
- Lifestyle brand · 4 markets
- Sector / Domain
- E-Commerce